All of your pages should have a descriptive and helpful title that describes what the page is about in very short terms. Each page should have Meta Tags (Meta Title and Meta Description) of what the page will contain specifically. Note: Avoid Generic Titles.
Using semantic HTML markup properly helps users better understand your content as well as navigated quicker. Assistive technologies like screen readers and crawlers also rely on the semantics of your contents. Use headings sections and paragraphs to outline the structure of your content using HTML image and video tags with captions and alt text to add visuals. Following these steps will help Googlebot understand your content better and make your content more discoverable in Google search.